Module 1 - Lesson 2

Starting from Scratch

In this lesson you will learn how to start a new web design project, what to consider at the beginning and what method will help you develop your own system for starting from scratch. You will also learn about the importance of defining website goals and how to work with different brand personalities.

Video Chapters

00:00 Introduction

00:43 Starting a new web design project

01:29 Defining website goals

02:59 Determine your brand personality

04:50 Collect and compile inspiration

06:21 Sketch and wireframe

07:08 Explore the visual style

11:28 The 5 most popular brand personalities

14:21 Aligning Visual Styles with the brand personality

Action Items

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